Not Goodbye Just So Long
I think my mom said it best today, “John was a crusty exterior filled with a warm marshmallow center.” And after listening to friend after friend of his describe their experiences with my father, I couldn’t agree more. My father was a hard man to understand and know, but once you made it through that [...]
Ahhhh, Mondays
Before you ask why the heck is this coming on Wednesday, well I don’t know, I try to make one post, every week, on Wednesday. So there! This is my blog and I do what I want. Most of the time. Sometimes. I have handlers you know. I did write it on Monday though. I [...]
Field Testing the New Canon 8-15mm Fisheye Zoom
There are people out there who completely despise the fisheye lens. They feel that the world should have a straight and perfect horizon. In some situations they are completely right, I on the other hand fell in love with the fisheye many, many years ago. On a whim I went out and bought Canon’s 15mm [...]
Sometimes We Miss
There are times, when no matter how much experience you have, things do not necessarily go according to plan. This was in fact one of those times. The good thing was that my friend and fellow photographer Gavriel Jecan had as much trouble as I did. Phew! I would have had to bury him in [...]
Thank You Joe McNally Thank You
So there I was staring down the barrel of over 14 hours in modern aluminum tubes dubbed “airplanes”. Crossing the sky at over five hundred miles an hour at 30,000 feet. If you know me, you know that I don’t sit still for five minutes. I don’t even sleep like a normal person. Six, seven [...]
Join Us for a Free Nik Software Webinar and a Discount Code
Join me on September 28th, 2011, 10:00 AM – 11:00 AM PDT for a free webinar as I highlight how I use Lightroom 3 and multiple Nik plugins to simplify my creative vision. I will cover some of my basic Lightroom time saving techniques as well as how I integrate Nik plugins like Color Efex Pro [...]
The Road Trip
I am sitting here reliving my youth. It’s the same damn nightmare I remember, just different. I am driving on Interstate 84 finally headed home from a two-week long trip to Colorado. And, I am in fact twitching like a patient in a mental rehabilitation center. Is that the politically correct way to say that? [...]
These are the Droids You are Looking For
Over the course of the last two months of my life I have been staring down a growing problem in my office. My 2-2TB hard-drive system that was storing my seventy thousand digital image collection was sending a few warning shots across my bow. “Danger Jay, capacity almost full.” It all began with a little [...]
ski | REPORT – The Trailer
We (meaning me and a dozen skiers) spent most of last winter photographing skiing. Along the way, I captured some motion footage to go along with the five thousand stills that made the edit. Tie that together with a simple concept and you have a lot of time spending money. Actually, you might as well [...]
The Subway – The New Creative Machine
The Subway from Jay Goodrich on Vimeo. The Creative Machine is geared towards the photography artist who is striving to be as creative as possible. It is the thought process as much as it is the reality of what you shoot and how you combine the tangible and untangible. I have taken thousands of photos [...]
Nik Radio Interview
Easy Listening. Well hopefully, as long as it is not easy-listening, elevator music. Scott Sheppard interviewed me for the Nik Radio Podcast last week. We talked about everything from workshops to architecture photography. Have a listen and let us know what you think.
Making Your Whites White in Photoshop CS5
Have you ever wondered how to get your whites truly white in an image without changing the overall brightness or colors within that image? Here is how I achieve it. As usual when I post how-to tips the images are viewable larger just by clicking on them. Here is my image after making basic adjustments [...]
Happy Birthday to Me
I am not one to tell the world, “Hey it’s my birthday.” But, today had a pretty special meaning to me and I wanted to share it with all of you. I awoke this morning wondering what was going on. The normally noisy and reckless house was dead quiet. The dog laid at my bedside [...]
Now Go the F#%k to Sleep
They are nasty little things. Always dirty. Always full of disease. Runny noses. Dribble. Lice. The list could go on forever. A couple of weekends ago I got my one-day break. My day to sit on the couch, go out and photograph, ride, run whatever. The sky is the limit for that one day-Father’s Day. [...]
Structure – Your First Impression
I haven’t made a post in the structure category of this blog for quite awhile. It is the category where I like to share any kind of business knowledge that I have picked up along they way. I try to look past all those mistakes that I cry about daily and help you to at [...]
Eyes Wide Shut
There are photographers, who are friends of mine, who feel the need to classify themselves as one type of photographer or the other. I often wonder why? Is it some kind of foot stomping justification? I only shoot landscapes. I only shoot weddings. Does the photographic world truly believe that by shooting only one subject [...]
WWW
No, I am not talking about the World Wide Web or a new website I am going to launch to be a show stopper, like some of the upcoming Apple Products that were announced yesterday. I am in fact talking about photography and the image making process. I think we as photographers have a tendency [...]
The Wilds of Alaska Will Change You Forever
An extended version of this article was published over ten years in a magazine that is no longer in publication. It was actually only the second time I had ever been published in addition to being my second feature article. It still brings back all of those emotions. Three weeks in Alaska changes a man’s [...]
The Mark
The sky is deep blue. Stars still lingering to the west. Bitter cold. Tires crunch as they roll to a stop in the parking lot. The tailpipe smoke quickly evaporates in the still, cold air. Doors open and close. Skis hit the ground. The ripping of skins, clicking of boot buckles, flicking of binding locks, [...]
Deconstructing Zion
A long time ago in a galaxy far far away, I was an architect–not a marine biologist. Even further from that point, I was in school to become an architect. My parents figured architecture would be a great major for me because I loved to draft in high school. What my parents didn’t realize, and [...]
The Water Olympics Workshop
Oh yeah it’s one of those scenes…I can here you now, nice colors Jay, I like the textures, interesting perspective. This scene is not what you think my friends. What you don’t see in this image is the devil, pure concentrated evil. I am speaking of the 666 variety. Just lurking below the calm waters [...]
Monochrome – China
Photography began as a monochromatic system. This because of the fact that the technology did not exist to create color images until much later. Looking at the history of photography, many call the early days out as a black and white period, although this is not a true representation of the art form. These types [...]
The Journey is Worth the Experience – China
Have you ever wondered why a certain grandparent goes beyond your parent’s ability? I am not criticizing my parents by any means, they are still raising me to this day, even when I think they shouldn’t be. Something happens though when a person takes over the role of a grandparent. It is like they [...]
Cultural – China
Culture. My first thought was that cultural photographs would have to contain people in them, right? You can’t have a culture without people? That’s correct, but does a cultural photograph need to have people in it to be successful? Culture is about customs, art, food, clothing, etc. This very concept is something that would [...]

Jay is an internationally published and celebrated photographer and writer. His work focuses on architecture, nature, and adventure. His clients have included fortune five hundred companies, trade publications, national and international magazines and books, graphic designers, architects, builders, commercial printers, and many others.